Ep 90 Build Your Empire with Amy Porterfield

It’s a red-letter day for the DreamTribe and our Creativity + Innovation Pillar. Sheri has been a devoted student of Online Marketing Empire Builder Amy Porterfield for many, many months — she has three-ring binders filled with Amy’s teachings. With her wildly popular podcast, Online Marketing Made Easy, Amy is one of the 50 most influential social media people on the planet! And when you listen to her advice, you’ll understand why.

In this episode, Amy talks with Sher and Nance about her own wisdom-filled story of working for Tony Robbins, being an intentional entrepreneur, how to grow your tribe, and why midlife is as good a time as any to leave the 9 to 5 world and go out on your own.


  • Like Sheri, Amy spent most of her time working for someone else. While she learned a ton working for Tony Robbins in the Content Development Department, she yearned to do her own thing … but didn’t know where to start.
  • When starting your own business, it’s important to be super specific about only doing work that you love, with people you love, for people you love.
  • Through her Digital Course Academy, Amy’s principles and practices teach people how to grow their tribe, connect through digital marketing, and build their own online courses in a way that generates revenue.
  • The energy of your online business is directly tied to the strength of your email list.
  • It feels good to be of service. For Sher and Nance, it’s about living it themselves, sharing it, and then making revenue streams to support it.
  • Amy is open about her struggles and challenges with emotional eating and has done a lot of work in her own Health + Wellness Pillar.
  • The Pillars are an integrated system and represent an integrated life. It is normal for one Pillar to get more attention than the others sometimes, but it doesn’t have to be that way for the long term.

Mentioned in This Episode:

Amy Porterfield

The Beautiful No

Digital Course Academy

My Weightloss Journey (Part 2) – they will make sure it’s the correct episode!

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